Privacy Policy

We value your privacy and only ask for limited information. This information is only used by us, Fit4Racing, to help make our products and programs better. We’ll never sell this information to third parties or pass it on unless forced to by law. 

Personal information we collect

We use cookies to help make our products better and make your journey on our website a better experience. The site uses tracking software provided by Google Analytics to monitor its visitors to better understand how they use it. Google Analytics will save a cookie to your computer’s hard drive in order to track and monitor your engagement and usage of the website, but we do not use Google Analytics to save or collect personal information that can be used to identify you as a unique individual person. You can read Google’s privacy policy here for further information.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, payment information, email address, and phone number.  We refer to this information as “Order Information.”


When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?  

We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Where we store your information

When you contact us by email or through our website, we store your information within our email provider. We use MailChimp as our email marketing platform. By subscribing to our email newsletter or to one of our programs you acknowledge that your information will be transferred to MailChimp for processing. Learn more about Mailchimp’s privacy practices here. We chose these systems partly for their commitment to security.

What we use your information for

We will use your contact information to provide you with details about your weekly training plan, or within responses to requests or questions. If you signed up to our newsletter, your email will be used to provide that newsletter. 

Who has access to information about you

When we store information in our own systems, only the people who need it have access. We do not work with third party marketing companies. We will never pass your details to a third party without your express permission.

If we are required to pass on your personal details for legal reasons, we will do this to comply with the law and its requirements in that particular situation.

Your rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.  

Data retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at [email protected] or by mail using the details provided below:

Fit4Racing Limited
18-19 Skirsgill Business Park, 

Penrith,
Cumbria, 
CA11 0FD, 
United Kingdom

The Programs

Start Training Now

We’re all about using time efficiently. With our bike sports-specific fitness programs you can make the most of your time off the bike to get your best time on the bike. Amateur or Pro - choose your discipline below and start your program today.

Got a question?

We're here to help

Still not sure or training is for you? You’ll find various workouts and testing you can try out for free – we don’t specify a minimum period on the programme, and you can cancel any time, hassle-free. We’re with you all the way too, so if you have any questions just get in touch and we’ll be here to help.

Keep in the loop

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website. For information about our privacy practices, please visit our privacy policy